For an audience of ONE
2019/2020 Free Agent Recruitment Films. New York Knicks. Kyrie Irving. Kawhi Leonard. Kevin Durant.
Kawhi
Leonard
What do you give a man who has it all but also wants none of it? You give him the opportunity to play in the only city on earth that treats celebrities like unknowns. You give him a blank stare and roll your eyes; a real New York City welcome. You also give him his very own SNL skit starring some of the most iconic comedic talent the Big Apple has to offer.
And then you deliver it in a custom leather pizza box along with a custom sweatsuit designed by Ronnie Fieg.
And THEN you wait for that signature Kawhi laugh. Hopefully.
Like most streetball nerds of the 90s, Kyrie grew up watching And-1 Mixtape. And way before the fame and fortune (and DVDs) he watched it on VHS just like the rest of us.
To bring Kyrie back to the good ol' days,
we created an And-1 mixtape-inspired mockumentary telling the story about Kyrie's legendary championship run in New York.
And how did we deliver it? On VHS of course.
And how would Kyrie watch it you ask? On a custom made TV/VHS combo painted by the one and only Eric Haze.
Oops my age is showing.
Kevin
Durant
Kevin Durant loves hip hop - and I know what you're thinking: "Who doesn't?!" But Kevin Durant like REALLY REALLY loves it. He has his very own recording studio, has taught himself how to produce, engineer and even rap. He isn't just into the swag rap that came out yesterday, he's a student to the game. Like, he listens to Jeru The Damaja.
WHO LISTENS TO JERU THE DAMAJA?!
But he also plays the hits...his favorite being Wu-Tang. He even got a Wu-Tang tattoo on his leg. So when we found this out we HAD to reach out to Wu-Tang. And we didn't think it would happen but then...well, just watch it.
Oh, and we delivered it alongside a solid gold replica of the Key to New York City.